About & mission
For behavior analysts who shape AI—not inherit it
Behavior analysts cannot afford to watch AI reshape their field from the sidelines. These tools are already entering schools, clinics, homes, and payer and insurance systems faster than our literature, standards, and professional guidance can keep pace. The decisions being made now—about how AI is designed, implemented, governed, and evaluated—will shape behavior-analytic practice for generations.
We meet this change with curiosity, rigor, and an unshakable focus on the people we serve. We are practitioners, supervisors, researchers, educators, and leaders who believe that the standards of our science — measurement, evidence, ethics, humility — are exactly what AI in behavior analysis needs most.
What we stand for
Science and dignity
We protect the integrity of the science and the privacy of the people we serve.
Research
We aim to find what's real, useful, and ethical using evidence-based practices.
Transparency
We share research, tools, and hard conversations as they happen.
Judgment, sharpened
Technology should sharpen clinical judgment, never replace it.
Leadership
Heer Amin M.S., LBA, BCBA — Founder & Chief Clinical AI Officer
Board of Directors
To be announced soon
This is bigger than software. The future of behavior analysis should be written by behavior analysts.
